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Trying to attract customers, but don't have a large advertising budget? Having problems attracting enough customers to earn the amount of money you want? Need a way to boost your customer attraction conversion rates AND your profits? Then listen up, because I'm about to show you...
How to Create A System for Attracting Hot Prospects That Want to Buy What You're Selling!
From the desk of:
Edison R. Guzman
Chester, New York
Tuesday, 2:33 pm
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Dear Friend,
Constantly growing your customer base is the number one priority of every business owner, whether you are a solo entrepreneur, a small business or large corporation. The reason is simple...without customers your business will fail.
Unfortunately, there are hundreds of books on marketing, dozens on customer attraction, and many "systems" that promise to help you grow your business and increase your profits. Although there is good information out there, you can spend thousands of dollars and thousands of hours trying to learn the systems and how they can help you.
Luckily, there are also marketing experts, and advertising agencies that can help you grow your revenues to any level you wish.
Unfortunately, if you don't have the budget, you're just simply out of luck! Especially since you'll need a minimum of $5,000 in most cases, to start the right marketing campaign.
If you don't have a marketing budget, wouldn't it be nice if you had one source that can help you avoid the limitless amount of information, and cut through all the fluff in order to run a succesful business?
If you do, then I have great news for you...
I've spent over $100,000 and over ten years learning and developing a system to attract customers in order to increase my revenue...and now I'm going to share everything I know with you. Consider this your shortcut to business success.
First, let me tell you who I am and why you should listen to what I have to say. After all, I may be full of it just as much as anyone else.
First, I'd like to tell you that I've ran an advertising and web design business in a small town about 50 miles North of New York City. I started the business in 1997, and since, have built it to be very successful, and extremely profitable.
My biggest problem with this business is time. I've created such demand for my business, that I don't have the time to help everyone. I've considered hiring employees, contracting free lancers, outsourcing contracts, and even working obscene number of hours just to keep up.
The bottom line is that there is no way, I can ever keep up with the demand...even though I've tripled my fees over the past two years in order to reduce the number of interested prospects. In a minute, I'll tell you what I've decided to do about this "challenge".
For now, let me just tell you that it wasn't always like this. There was a time when I had to do the knocking on doors, cold calling, and other time-consuming and rejection-filled choirs that many business owners must endure before they realize that there must be a better way.
I'm here to tell you that there is a better way to grow your business, and it has nothing to do with many of the ineffective strategies you're probably using right now.
Let's be clear about something, when I talk about customers, I also mean clients, subscribers, patrons, and everything else which would indicate receiving revenue in exchange for products or services rendered to an individual or business entity.
Even a not-for-profit organization would cease to exist if they could not attract donors to their cause. Lets face it...attracting customers should be your number one priority when running a business. (Yes, non-for-profits are businesses too--even if they don't treat it as one)
Now that we are clear on that, let me tell you the main problem that may be affecting you if you are not attracting enough customers. The problem is that most business owners complicate their customer attraction process in many ways. For instance, just in case you are not aware, there are two main ways for you to grow your business:
- Attract new customers
- Grow through existing customers
As a matter of fact, the most important concept you must keep in mind is that every business must do all of the following in order to successfully grow:
- Create a profitable system to continuously Attract prospective customers
- Create and perfect a system to Convert maximum prospects into customers
- Establish a profitable system for Keeping customers
- Establish a profitable system for Growing your customers
Yes...it's that simple!
Although it's that simple, it's the details that get in the way. For instance, most business owners (perhaps even you) don't create an action plan in order to make each of the above happen. Yes, you know that you need to attract more customers to your business, but the marketing strategies you're using are most likely flawed.
Here's what I mean...over the past year, I've surveyed visitors to this web site and asked a simple question. I asked, "What were your top 3 reasons for not attracting enough customers?". These are some of the responses I received:
- Limited funds
- Focused on one major client
- Not enough customers
- Not enough capital
- Advertising is too expensive
- New to area
- New business
- Lack of leads
- I didn't put a proper plan together
- Little exposure
- Under staffed
- Going door to door
- Insufficient customers
- No Customers
- Location
- I don't have connections
- Discipline
- Staffing issues
- Not able to advertise
- Slow Plaza
- Not enough clients
- No traffic
- Not sufficient capital
- Changing direction
- Lacked serious funds
- Situation of Country
- Too many competitors
- New to this industry
- Lack of funds
- Customers postpone work
- Scattered Focus
- No time
- Laziness
- No Money
- Not Getting more Ideas
- Insufficient infrastructure
- Made drastic changes
- Employees
- High price of products
- Didn't spend the time
- Don't know how to
- Didn't have a plan
- No time
- Business is very slow
- Afraid to leave my job
- Had no written goals
- I didn't use my time wisely
- Competition in area
- Low search engine ranking
- Small town
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- No business plan
- Limited knowledge
- Lack of resources to do marketing
- Unknown to many
- Not enough sales
- Tend to be shy at times
- Worry
- Couldn't do the proper marketing
- Marketing approach
- Small company
- I was not aggressive enough in advertising
- Location
- No effective sales strategies
- Not having a larger customer base
- Innovation
- Customers have no time to talk
- Me
- Lack of commitment
- Office relocation - lost momentum
- I was not that self motivated
- Advertisement
- Very little traffic to our website
- Not enough cohesions in product delivery
- Customer Service
- Competitors
- Cost price and expenses too high
- Company still doing old fashioned cold calls
- Presentation not too good
- Procrastination
- Lack of time
- Not Enough Information/Knowledge
- Lack of ad budget
- I do not have a market plan with goals
- Didn't know what to do
- No financial resources
- Fear of rejection
- I didn't have support
- Don't know how to do what I have to do
- Small clientele
- Not knowing where to go in a day
- Distractions
- Not enough cash flow
- Cant afford to buy leads
- Did not take action
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These are actual answers to my question. I have over 300 totally different reasons for business owners not attracting enough customers. Many of them are related to having insufficient funds for marketing their business correctly.
At least for the most part, many business owners realized that they did not have the right marketing plan in place, and they've acknowledged that there is much to know about promoting their business.
How about you? Where do you fall within these answers? Are you part of the list, or can you add your answer to the list? Actually, it doesn't matter, because most of the reasons on the list above can be remedied.
I've already told you the two main ways to grow your business, and I've outlined the four major things you must do in order to have a successful business.
The next step is showing you how to create the systems that will allow you to attract prospects that want to buy what you're selling. There is a way, and that is what I have outlined for you in my new two part course...
How To Attract Maximum Customers With Minimum Effort workbook:
Here's the table of content:
- The 4 Components to Growing Your Business
- page 2
- Analyzing Your Strengths and Challenges - page 3
- Your Goals Shape Your Future - page 7
- Identifying Your Perfect Customer - page 17
- Customer Attraction Strategies - page 23
- Anatomy of an Effective Ad - page 27
- Customer Conversion Strategies - page 30
- How to Keep More of Your Customers - page 34
- How to Grow Your Customers - page 36
- The 10 Step Customer Attraction Plan - page 37
How to Attract Customers Using the Internet
Here's the table of content:
- 10 reasons the Internet is the Best Tool for Attracting More Customers - page 2
- Web Traffic Marketing Mix - page 3
 - How to Build Your Web Site for Maximum Customer Attraction - page 4
- The Right Key Phrase Will Save You Time and Money - page 9
- Pay-per-Click Search Engines: the Only Guaranteed Strategy to Drive Immediate Traffic to Your Web Site - page 12
- How to Increase Your Chances for Free Higher search Engine Positioning - page 14
- Linking Strategies: How to Get Immediate Page Ranking and Top search Engine Positioning With Targeted Linking - page 20
- Email marketing: The fastest, Most Profitable and Least Expensive Way to Grow Your Business On-line - page 22
- Growing Your Business With Blogs - page 25
- Affiliate Programs: How to Literally Grow Your Sales and Profits Practically Over Night - page 27
- 27 More Strategies That Will Drive Traffic to Your Web Site - page 28
- Create Your Own Marketing Mix - page 35
- Internet Glossary - page 36
- Helpful Resources - page 39
- Resources to Find internet Business Starter Ideas - page 40
As you can see from the table of contents, each workbook is short and to the point. There is no fluff within them. These are the same strategies and techniques I use to grow my business, and my clients' businesses. They are the designed to help any business, in any industry, with any budget.
There are only two thing missing from these workbooks...accountability and support.
The problem with any book, home study course, and other learning systems is that you'll get great information, but for some reason you don't follow through. You may read the information, but then may lack the tools necessary to implement the strategies. For this reason, I've added the following bonuses to this system. These bonuses will help you succeed, where other programs may have failed you.
BONUS #1
The Revenue Analyzer
I've created The Revenue Analyzer to help you with the following:
- Helps you calculate a realistic revenue goal
- Keeps track of earned revenue
- Calculates and helps increase conversion
- Tracking revenue and expenses
- Keeps track of your marketing & overhead expenses
- Keeps track of your expenses
- Graphically breaks down your revenue sources
- Graphically shows you revenue and expenses
BONUS #2
Professional Web Site Creator
I've licensed the rights to a system that will allow you to create your own professional web site in less time than it will take you to have lunch. This is what you'll be able to do with this system:
- Easy-to-use interface allows you to create a professional looking web site in minutes
- Hundreds of templates to choose from
- No need to know HTML coding or any type of programming
- Ability to add your own logo
- Easy to add images
- Easy to switch headers for a more custom look
- Web site statistics that shows you visitors to your web site
- Email addresses
- Your own hosting account for as long as you are a member (Domain names are additional)
- Mailing list manager
- Ecommerce ready
BONUS #3
Special tools and resources designed to help you market your business on-line.
Here's a list of some of the tools you'll have access to:
- Keyword Research Tool
- Instant Cover Creator
- Spam filter and format
- Ad tracking service
- Easily create your own pop-ups
- Pay Per Click Toolkit
- Market research tools
- What's hot now resources
- HTML editor for your existing site
- Domain name registration and research tool
BONUS #4
Fresh Content Every Month
One of the many ways to attract customers to your web site, is to offer fresh, free content that will keep them coming back. Through this web site, you'll be able to get fresh, hot content every month. This is what you can do with this content:
- Use it "as is" right on your web site
- Modify it with your own words and style in order to make it yours
- Give it your own flair and expand on it
- Use the articles to help you brain storm new ideas for your site
- Modify the articles and submit them as press releases
- Modify the articles and submit them to article directories
BONUS #5
An audio book on a new hot topic every month
It's a lot easier to listen and learn, as opposed to read and learn, and for this reason you'll have access to a new audio book every month, that will enhance your skills as a marketer and business  owner. Here are some of the titles you'll receive:
- Powerful Internet Marketing Strategies
- How to Create a Business Plan
- The Step-by-Step Internet Marketing Plan
- Affiliate Marketing Secrets
- Speed Reading Strategies
- The Master Key System
- Scientific Advertising
- Think and grow Rich
BONUS #6
New "How to" Video Every Month
Each and every month, you'll get to vote on several "How to" subjects that I will personally create for you, as a step-by-step system to accomplishing your greatest tasks. These are a sample of what you'd be able to vote on:
- How to create a web site from scratch
- How to calculate the Life Time Value of a customer
- How to create your own powerful USP
- How to write your own profit-producing ad
- How to build a list of hot prospects
- How to set up your adwords accounts or other PPC campaigns
- How to properly set up your blog
BONUS #7
The How To Attract Customers Interviews
every month, you'll have access to a brand new interview of business owners who are just like you, with small businesses. These business owners will tell you in their own words some of the strategies they use to make their business successful. Below are some of the topics covered in the exclusive interviews:
- Attracting new customers
- Networking your way to success
- Crisis management for your business
- Creating the right mindset to grow your business
- Joint Venture principles of success
- Business growth through existing customers
- Cross selling strategies no one else has taught you
- Up selling techniques guaranteed to increase revenue
As you've noticed, I've included many bonuses that will continue to give you more and more power to grow your business to any level you desire. This is how I intend on keeping you focused and supporting you beyond the original workbooks.
In order to help you be accountable for your business growth, I have also created a system where you can ask me any question about growing your business...and I will actually answer your specific question. Now, here's the scoop on this particular benefit...Since there will be hundreds if not thousands of people wanting to have their questions answered, I am going to limit this service to those members who will pay a little more for this privilege. There will be no exceptions to this rule, since this service alone is worth more than $36,000.
Think about it, you'll have the opportunity to create a powerful marketing plan, use the right tools to implement the plan, get the guidance necessary to fulfill your goals, and have the ability to stay on top of the latest, freshest strategies that work on-line and off.
The question you're probably asking yourself right now is..."how much is it?" Good question, and I have to first tell you why I've priced it the way that I did.
Do you remember above when I said that my biggest problem with my business is time. I've grown it to a level that it just isn't feasible for me to take on many other clients. However, because of the power of the Internet, and all of it's latest advances such as video, audio, and web interaction capabilities, I am able to handle hundreds, or even thousands of customers much faster, easier and more efficiently. The answer to my problem is using this technology to teach you to do it yourself, as opposed to me doing it for you.
If you choose to, you can still hire a marketing consultant, or ad agency. However, through the use of this web site, you no longer have to. Am I competing against myself? No, because there will always be a need for my services from individuals who don't have the time to do everything I'm teaching them to do. They'd rather pay me thousands of dollars monthly to acquire my services, and they are extremely happy to do so because I get them results.
Having said that, I've decided that in order to attract as many customers to this membership site, it would be in my best interest to make it affordable. Therefore, I've decided to give you two options for accessing all of these awesome profit-producing resources:
Option #1 - only $97 to access the two workbooks, resources, bonuses and consultation. If you choose to continue with my guidance, and want to continue receiving new audio books, videos, articles, software, and other resources, you'll simply pay only $97 per month. (You may cancel at any time - click here to join.)
Option #2 - only $39.97 to access the two workbooks, resources and bonuses - But NO consultation privileges, and no custom answers to your specific questions. If you choose to continue receiving new audio books, videos, articles, software, and other resources, you'll simply pay only $39.97 per month (You may cancel at any time - click here to join.)
Let's face it, the two workbooks alone are worth at least $97 each. When you add the Professional Web Site Creator with the hosting, is like getting another $297. The other bonuses' values also increases your value at least another $995. Keep in mind that if you choose option 1, you'll also get free, customized answers to your specific questions that will guide you in the right direction. This benefit alone is worth at least $36,000 based on my current consulting fees.
Now, I know that what I'm about to say may sound a little crazy to you, but there is a reason for it. Here it is...I'd like to grant you instant access into this web site to show you all of the great tools, resources, software, audio books, and other great information you'll have available, so I'm going to make it as simple as possible for you.
I'll grant you instant access
completely Risk-Free
for 8 Full Weeks!
Join now, and if within 60 days your revenues have not increased by at least 10% as a result of your implementation of the resources and strategies within the How To Attract Customers Members-Only web site, you can request a full refund, and KEEP anything you've downloaded from the web site including the two workbooks, How To Attract Maximum Customers With Minimum Effort, How to Attract Maximum Customers Using the Internet and the Revenue Analyzer.
I don't know how to be fairer than that. It's an 8 week challenge...are you up to it?
Normally, at this time, I would tell you that there is a limited number of memberships, or that the price will increase if you don't join us now. Although that's a very well used marketing tactic, I'm not going to say anything like that, simply because you're smarter than that, and you know that the more members, the better it is for me.
What I'd like you to know, however, is that if this takes off the way I anticipate that it will, I may consider getting rid of Option #1 because there's no way that I can handle too many customized questions. I'll see how it goes for now, but just be aware that if you don't join now and you return later, that option may not be available at the existing price, or at all for that matter.
I am hoping that you embrace this opportunity now, because I can honestly say that based on my experience, 97% of business owners have not implemented 90% of the strategies within these workbooks. This is a pity for them, but great news for you.
Looking forward to meeting you inside.
I wish you success in all you do,
(845) 469-4919
PS. Keep in mind that the two workbooks, How To Attract Maximum Customers With Minimum Effort, How to Attract Maximum Customers Using the Internet, the Revenue Analyzer, the 7 bonuses and all the resources within this web site will be available to you for a full 60 days with no obligation, and completely risk-free. Choose your option, and go for it. Learning how to attract customers from someone who has done it successfully for over 10 years will give you the best chance at succeeding at your own business faster and easier.
PPS. Remember that you can choose to continue your membership, or cancel at any time if you feel that the monthly audio books, software, re-publishable articles, interviews and additional resources will not help you grow your business faster. Click here to join the How to Attract Customers membership.
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